A shirt made from fabric that doesn't exist anywhere else. Wear it for years, not one season.

Every shirt starts with fabric that was never meant to go to waste, sourced from Europe's top ateliers. That's the softness you feel. And once a color sells out, it doesn't return.

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IRMA fabric swatches in colors of classic and boyfriend shirts from Nona Source

MADE ONCE.

I found these fabrics myself, at Nona Source in Paris, deadstock cotton poplin from the ateliers of Louis Vuitton Maisons. I chose colors I knew would sit in a wardrobe for years, not one season, white, soft blue, the softest grey, a hint of pink. Blue is still my favorite. Which specific house wove each fabric stays part of the story, that's the small mystery of it. What I do know: when it’s gone, it’s gone for good.

One shirt. Every life you live.

To work. To dinner. To nowhere in particular.

Woman wearing an oversized soft pink cotton poplin shirt with black denim trousers, walking past a wooden door on a cobblestone street, elevated casual style.

Elevated casual style.

FOR EVERY DAY.

Elevated casual style.

FOR EVERY DAY.

A woman walking outdoors on a cobblestone street wearing a black, oversized, cotton, button-up shirt, brown wide-leg cropped trousers, dark loafers, and carrying a large taupe woven tote bag.

One shirt.

FOR THE WEEKEND, THE TRIP, WHATEVER’S NEXT.

One shirt.

FOR THE WEEKEND, THE TRIP, WHATEVER’S NEXT.

Customer Service

Monday to Friday from 10 am to 6pm

contact@irma.studio
WhatsApp +49 151 5155 4919

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Free Delivery

Free delivery on all orders