Woman outdoors in a white IRMA classic shirt. A stylish, easy, and undone look that blends comfort, minimalism, and effortless elegance.

Timeless shirts, made to feel like you.

From spring mornings to summer evenings, worn with ease, over and over again.

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IRMA is a woman-led fashion studio rooted in intention, simplicity, and quiet strength.

At IRMA, we create timeless shirts for women who know themselves and want their clothes to reflect that. Each piece is designed to feel as good as it looks: effortless, elevated, and grounded in everyday life.

Our garments are made from rescued luxury fabrics and crafted in Europe with care, purpose, and precision. We believe in wearing less, but better. In buying only what you’ll reach for again and again. In dressing not for attention, but for alignment with your values, your rhythm, your sense of self.

We exist to make getting dressed feel easier more like coming home than keeping up.

Fewer decisions. Better materials. Longer-lasting beauty.

IRMA is more than a shirt. It’s a shift toward stillness, clarity, and conscious living.

Your choice to wear IRMA is your quiet rebellion against waste, and your contribution to fashion done differently.

Two signature shirt styles

The relaxed Boyfriend and the timeless Classic.

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white boyfriend oversized button up shirt irma studio minimalism simplicity timeless style slow down confidence undone style upcycled fabric nona source made in europe
BOYFRIEND ALICE SHIRTS - a timeless piece for your everyday story.
classic shirt irma studio light blue color minimalistic simplicity sustainable upcycled button up timless
CLASSIC YVONNE SHIRTS - a quiet essential for the life you are living.

Feel that moves with you

Our shirts are made to be lived in. Breathable and kind to the skin, they offer all day comfort without sacrificing elegance.

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Made slowly in Europe

Each IRMA shirt is crafted in small batches by skilled artisans in Poland. We don’t rush production—we honor it. Every piece is made with care, precision, and time.

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Rescued luxury fabrics

Every season, luxury fashion houses produce more fabric than they use—often due to changes in design, color palettes, or minimum order requirements. These high-quality materials are left untouched, stored away, and at risk of going to waste.

At IRMA, we choose to work with these leftover rolls—giving them a second life through thoughtful design. It’s our way of reducing waste while honoring the value of what’s already been made.

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Fabric samples from Nona Source, Paris.

Designer fabrics

We use premium leftover fabrics from luxury fashion houses - saved from waste. Through partners like Nona Source, we hand select these fabrics directly in Paris. Each textile is chosen for its softness, durability, and quiet beauty.

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“For me, basics are not just simple pieces—they’re my essentials, my everyday companions. If they’re not perfect, I won’t reach for them. But when they are? I wear them again and again. That’s what I wanted to create with IRMA: timeless essentials you can trust—beautiful in their simplicity, and made to be worn without second thought.”

Yvonne, Founder of IRMA

Anchored in the moment.

At IRMA, we believe in creating clothing that holds you steady. Pieces that feel like home, no matter how the world moves around you.

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Real words from women who wear IRMA.

Reviewed by Priyanka, Berlin
“

Rose petal soft, feather light with the sudden comfort of a hot bath on a winter's day. This is what I felt wearing my pastel pink Irma Boyfriend Alice shirt for the first time. This masterfully designed and skillfully crafted garment has become a favorite piece in my wardrobe, which also had my husband's eyes feasting on it! Thank you Irma for this amazing new collection of shirts.

”
Reviewed by Amila, US
“

I recently purchased gray Yvonne shirt (M). The shirt arrived in a timely manner, packaged neatly in Irma's signature sustainable packaging. Upon first impression, the fabric quality stood out immediately. The material has a substantial feel without being heavy - perfect for year-round wear. The gray color is versatile, not too light or dark, making it easy to pair with different outfits. I paired it up with my jeans for a day look, and black pants for a night look. Perfect!

”
Reviewed by Anna, Poland
“

Shirt perfectly sewn. Very high quality fabric. Ethical, sustainable tailoring. Very good contact with the seller. I recommend!

”

Customer Service

Monday to Friday from 10 am to 6pm

contact@irma.studio
WhatsApp +49 151 5155 4919

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Free Delivery

Free delivery on all orders